Do you like to make your posts accessible to a broader audience on Instagram? Did you know you are now able to add extra text to your Instagram posts that assist the visually impaired utilize your content?
In this article, I am going to show you how to write and add
alt text to your Instagram posts.
to Add Alt Text to Instagram Posts?
Instagram has rolled out a feature that allows you to add alt text to your posts; you can add it directly to your new posts as you upload them or edit any former post on your profile to attach the alt text.
to Add Alt Text to New Instagram Posts?
1- You can add the alt text to your Instagram posts on the captions screen.
2- Tap on the Advanced Settings option on the bottom of your upload screen.
3- Now, tap on the Write Alt Text to enter the screen to add your text.
4- On the following screen, you see the picture you’re posting and a text box where you can enter your alt text. Add your alt text, and tap Save to redirect to the post-upload screen.
to Add Alt Text to your Existing Instagram Posts?
To add an alt text to your old Instagram posts, you have to pick each post and manually edit it. To modify the post:
1- Tap on the three-dot button at the top-right of the post.
2- Now, tap on Edit to redirect to the editing screen of your Instagram post.
3- Then click on the Aa icon (Edit Alt Text) at the bottom-right of the picture to access the alt text screen.
4- write your descriptive alt text in the text box on the next screen.
5- Tap the checkmark to save your edits and get back to the edit screen.
6- On the main edit screen, tap the checkmark to save your changes and the new alt text to your post.
That’s it, guys.
What do you think about this new feature?
Share your thoughts with us in the comments below.
An active Instagram presence is starting to become important between many different industries, especially as more people realize its potential for attracting customers and improving services.
Even the healthcare industry, which is extremely slow at adapting to new platforms and technologies due to fear about violating HIPAA rules, is starting to jump on board to Instagram train.
Who uses Instagram?
You may already know that Instagram’s user base is mainly made of millennials. In fact, most of its 1 billion users are under age 35! It means that to be successful on Instagram, healthcare
practices should shift their focus to attract a younger audience. For instance,
if you are an ophthalmology practice, you should focus more on general eye health and LASIK than on
cataracts. If marketing to young ones is not on your “to do” list, or if your
services are not suitable for a younger audience, don’t discredit Instagram
just yet. Strong Instagram presence means better SEO rankings, authenticity in your patients’ minds, and stronger
influence in your niche. Also, Instagram can help you increase your brand
awareness and general popularity among patients.
Now, where should I
While creating consistent, high-quality posts are essential; It is not enough. You have to make sure your content is being seen. There are many ways to engage with people on Instagram, one of them is a hashtag. The hashtag is a keyword followed by # sign. They turn into links, which let you see every photo that hashtag was used for. Here are some brief do’s and don’ts when using Instagram hashtags:
Use the max limit of hashtags: this increases the
exposure of your posts. Instagram allows no more than 30 hashtags for each post.
Check your hashtags before using: you should make sure
that each hashtag you use is on par with your values.
Use a few popular hashtags: Some hashtags on Instagram
are more useful than others. Throwing in some extremely popular hashtags can
provide you a little boost in engagement, but be careful. Using too many of
these hashtags can enhance spam account activity on your page.
Find out which hashtags are working for your competition: Take some time to scope out your competition and recognize which hashtags are
working for them.
Hide your hashtags for a
decent look: Sometimes, using 30 hashtags in your caption can look
“spammy.” For a cleaner look, you can “copy-paste” your hashtags into
the comments under your post. This will
allow your post to be seen in all of your
selected hashtags and looks less spammy.
Add some location tags:
You want users to be able to find you while searching for a specific location.
You can do this by simply typing
“#yourlocation” and any alternatives.
Use overly specific hashtags: If you add hashtags that are way too explicit, chances are no one else is using them, and chances are nobody is going to search for them.
Use too many general hashtags: You want all of your Instagram hashtags to relate to your post. Hashtags like “#happy” are too generic and will be useless.
Use unsupported characters: You can only use letters and numbers in your hashtags. Otherwise, they’ll break and not work correctly. You can’t use characters like “ ! $, %, ‘, ., &” and spaces.
Remember to engage with your audience
This is another state
where Instagram can be a little tricky. Finding methods to reach out and speak
with your audience efficiently takes some practice. Some useful techniques to
engage with your audience can be to look through hashtags your community
usually uses and engage with as many posts as you can. This can be time-consuming, however. Produce real feedback, answer
questions, and follow big influencers in your niche. Nobody likes a “ghost
follower,” so make sure to take some time each week to engage. Don’t be
discouraged if your photos are not getting much action at first. Over time, you
will start to see trends in what works and what doesn’t work for your audience.
What if you don’t have the time?
It’s not surprising: success with all sorts of social media takes time. Even when you do dedicate time and effort into developing your online community and presence, the results are not always instantly apparent. If you read this far and are thinking “This is great, but I just can’t invest the time,” you are not alone. Healthcare practices are very busy and at times stressful. Still, your patients don’t know that. Many people will take this inactivity as complacency.
In this article, we will show you new ways to interact with your followers and build a deeper relationship with the people you follow on Instagram. You can now use the questions sticker to connect at the moment with your followers on Live or for music recommendations in your Stories.
When you want to share what’s happening in your life at this moment with your followers on Instagram, there is no easier way than using Instagram live streams. Instagram first released live video streams in late 2016, since then, they have updated Instagram live with great additional features, such as splitting the screen and going live with a friend.