with the new algorithm on Instagram, having a well-defined target audience is more critical than ever. Small businesses can compete with huge companies by knowing their target customers. so, If you want a massive engagement pop-up on your Instagram, the first thing you need to do is to define your main audience and learn more about them.
One of the most effective ways to attract followers and increase the visibility of your business is the use of hashtags on your various social media platforms and one of the platforms most businesses use to achieve the most visibility in recent time is Instagram. This is because Instagram allows you to share images and video contents using related hashtags to gain visibility and link with companies and people that may be interested in what you do. The challenge, however, is that not everyone knows how to use the hashtags correctly on Instagram.