The World Cup has started! What is the first thing that we think about here at IGR? Who is the most popular World Cup star on Instagram, of course! In this blog post, we will take a look at some of the most followed football players that will be participating in this year’s World Cup.
This is an update to a previous entry about Instagram follow limits and how to moderate your activities in order to avoid getting your account into the ‘Instagram jail’ and even avoid the ‘ban hammer’. We are going to do a summary of what’s explained in that post and add what we’ve learnt since the last update.
If you’re not using Instagram Live for your small business yet, you’re missing out!
Since its debut as a photo-sharing platform, Instagram has improved significantly, going from an unknown startup to a social media behemoth with more than 600 users as of December 2016.
Today, businesses of all sizes recognize the platform’s incredible marketing potential as its newest feature, Instagram Live, takes business communication to the next level.
With over 600 million users, Instagram has been coming up in the social media world since its beginning in 2010. Instagram gives companies a new and creative way to reach their consumer base no matter where they are! Companies are realizing that there is a greater return on participation in this booming social sphere, which is
Me too – and we’re in luck! Here are the results of a scientific study of almost 1.5 million Instagram photos from over half a million users.
Dan Zarella, the social media scientist, compiled the results on this easy-to-follow infographic he calls The Science of Instagram.
Some of the findings are must-follow for any company. Others concerning the colors and design of images – you’ll need to look at these in regards to your company’s branding. But here are the results:
- More tags = more likes and comments (too many tags can seem spammy, though).
- Photos with no filter applied get the most likes.
- Captions with the word “like” or “comment” work.
- Photos with less color saturation get more likes.
- Photos with faces get 35% more likes.
- Busier photos get more likes.
- Cool-colored photos get more likes.
- Brighter photos get more likes.
Check the infographic for the sometimes-astounding differences.
And pin this infographic to remind you how to get more Instagram likes and comments.