Achieving success in any form of marketing is something that requires commitment and dedication. The truth is that being efficient in marketing is going to demand that you make the best possible use of the most popular social platforms. Today, we are going to be talking about Instagram and the stats that every marketer should know for their 2018 campaigns.
Retailers in various industries—be it fashion, homeware, or food—are reaping the benefits of Instagram. With over 800 million monthly active users, 500 million daily actives, and billions of likes per day, it’s evident that people aren’t just using Instagram, they’re also coming back and engaging with the content on a regular basis. This makes it a fantastic tool for retailers who want to connect with their audience.