Your address will show here +12 34 56 78
Instagram Tutorial

Instagram has experienced a sudden rise. As of today, there are over 1 billion active users on Instagram, and 98 million pictures shared every day.

Also, 82% of users on Instagram come from outside of the United States! I guess a photo is worth a thousand words.

Editing Your Profile

  1. Instagram lets you change your profile picture and add a bio with 150-word and one link, so choose thoughtfully!
  2. Next, connect to users you already know on Facebook, and if you want, you can also search and connect to your phone contacts.
  3. Next, link your other social media accounts by using the little “wheel” at the top right of the platform where you can link to your Twitter, Facebook, and others.
  4. After that, Take a picture (or choose one from your gallery), apply a fine filter to improve the photo, change the color, make the image look old, rotate it, etc., and then share it as a post!

Use Hashtags

Write at least two hashtags in your caption, as this is how pictures are found on Instagram. You can use the Top hashtags trending in real time to get more engagement by putting them in your caption or post them in a comment under your post.

The Musicians Guide to Instagram Marketing

Use your Captions to Tell A Story

In addition to hashtags, you should add captions to your pictures before posting. What’s going on in your picture? Your fans want to connect with you on an intimate and personal level, so tell them a story! Post a few images in real time, documenting the lead-up to your show, a day on tour, a trip to downtown, etc.

Timing is Important

It’s necessary to track the time when your fans engage with your posts. Posting at 2 am on a Saturday might work correctly for an EDM DJ, however, it’s not an excellent policy for an older folk singer. Think about your target audience, and when they’re most likely to be using Instagram. Check out our blog on What is the best time to post on Instagram to find out more.

Use Instagram Stories

Instagram lets you share your day with your followers by using Instagram stories! You can post a few simple pictures of you going about your day, or record short videos. You can even use the boomerang option to create a looped video. By using this feature, you can also add a link that the viewer will swipe up to open. This feature can be used to promote a lot of various things – you can ask your fans to follow your other social media accounts, send out a link to purchase your new album or song on iTunes, etc.

The Musicians Guide to Instagram Marketing

Go Live on Instagram

When you start a live stream on Instagram, a notification will be sent out to all of your followers telling them that you are live! You can answer questions that your fans are sending in the real-time comments. This is an excellent way to connect with your followers and fans on a more personal level, or to make announcements in a unique, creative idea!

What should I Post?

We suggest picking up to five thematics, and concentrating on those when posting on Instagram. Here are some examples to get you started:

  • Charities or causes that you or your band care about – #childfund #unicef
  • Family – #bro #mom
  • Your pets or animals – #grumpycat #puppy
  • Other musicians, shows you go to, etc. – #musicmonday
  • Your upcoming events, performances, etc. – #livemusicNYC
  • Your creative process – #coffeecoffeecoffee
  • Food – #COOKIES
  • Your hometown or where you live – #nyc #brooklyn
  • Your hobbies – #adultcoloringbooks
  • Then there’s #tbt (Throwback Thursday). Awkward childhood pictures go down a treat.

That’s it guys.

Instagram can be great for artists and musicians. So go on and get all the benefits from it.

0

Instagram Tutorial

Being very active is the way to go. You have to comment and like posts, create captivating and new content regularly. By following accounts that are similar to yours and following those who like your posts and content back in a positive way is also vital. Doing these actions and you will steadily increase your followers.

HOW DO YOU INCREASE YOUR INSTAGRAM FOLLOWERS?

The problem that comes up is this is a full-time job.  If that is the only thing you have to do for the day, then you can manage that. However, real life comes along and most people who are actively building a business just do not the time. As well as this, you also have to create interesting relevant and value-packed content which is one of the most important parts of building your brand.  

So how do you make time for life? Many have found the solution is to use Instagram bots and automation.

Why you Should Use an Instagram Bot for your Business

WHAT IS A BOT?

Instagram bots automate the tasks that need to be done. You can program the bot to like or comment on posts that have a specific hashtag.  They can comment on anything you want such as “cool” or post a heart or other emoji of your choice.  

They can also auto follow other accounts that are relevant to your target audience.  

For example, if you are building a foodie account and want to have followers that are into this. You can select hashtags such as #foodie #foodporn and the bot will search out instagramers with these hashtags and auto follow them. 

This creates interest and draws attention to your account.

The person owning the account that your bot has interacted with will then be drawn to look at your profile and follow you back if you give them a good enough reason to so.

WHAT MAKES BOTS USEFUL?

These days more and more things are being automated. You can automate recurring bills on your bank account, reminders and even emails. It really makes sense that managing your social media accounts is an area that you can automate. Here are some of the benefits you can consider:

  • Instagram bots save you time as they are efficient and speedy.
  • It allows you to engage with your followers and build your brand on a daily basis.
  • Instagram bots get your more followers.
  • Bots can search for instagramers that you want to interact with.   
  • They can follow back accounts that have followed you.

This increases your reach and gains you, new customers for the product that you are promoting.

If you program your bot in the right way and have an Instagram account that has incredible, unique and constantly developing new varied relevant content using a bot can be very beneficial and can multiply your followers. It will allow your great content to be discovered and reach more people than you could ever do manually.  

However, there are some downsides to bots that you need to be aware of.  

If you have a bot that has not been correctly programmed or you have it assigned to an account that does not have good content, then it will appear spammy and turn potential followers away. It will create a dislike instead of achieving its real purpose. This will be a waste of time, money and effort.  

TIPS FOR SETTING UP A SUCCESSFUL BOT

So before you start looking into bots and automation here are some tips for setting up an account that has high-quality visual content.   

Why you Should Use an Instagram Bot for your Business

Firstly, the content needs to give value to your audience so they will want to follow you back. The bot will only be useful in converting interactions if you have something dynamic and interesting to follow.   

You need to consider that the first glance look of the account is the most important. This is what will allow people to choose to follow you or not after they have received a like or a follow from you or your bot.  

The more care you put into creating top-notch visual content is what will set you apart from other accounts and make your bot more effective in gaining followers.   

Your account needs to stand out from other accounts with similar content or selling products in the same category that you are selling. The posts need to be unique, visually interesting and obviously give value for the time spent with those who look at your site and branding.  

One easy way to do this is to plan out your content so that you are creating a differentiated visual grid.  You can do this with color or subject or even create a visual mood that lasts for several posts. You can set up a week or even a month in advance of what you want to be posted and move it around to create a visually impressive look to your profile.  

  • You want to create something that someone will see in an instant that this is the account to follow
  • This is something they choose to have in their personal feed every day and you need to create something unique and spectacular for them
  • So, before you spend time and money on marketing and automation take the time to set up your account and make it inspirational.

Creating and maintaining a vibrant, interesting account is probably the one thing that is the most important of all.  Don’t slack off on the content.  This is what will create and keep a long lasting following. You can throw money at ads or other promotions, but if you don’t have an account that is worth following it is all for nothing.

Which is one reason to consider using bots, it takes away the pressure and it gives you time, time to really make a great proactive and user friendly site.  

Another essential thing is to get to know which hashtags are posted by your potential followers and your target audience. To set up and use an effective bot you need to get to know your target audience.

  • Who are you aiming to reach?
  • What do they find valuable?  
  • Why do they choose certain accounts to follow?
  • Who do they follow?
  • What hashtags?

The more you can know your audience, the more you will understand the type of person you want to convert and the more effective your campaign will be.

So take the time to really understand who you want to reach and their likes and who they follow. If you do this you can use the bots successfully and not create a spammy situation.  

In summary, this is a way to use technology to your advantage. It allows you to spend more time on creating the right sort of content that stands out and building a brand instead of spending hours and hours manually searching out customers and interacting one on one. It’s a technological world today and this is the way to find leads and build a brand.  

0

Instagram Tutorial

Instagram is one of the most popular social media networks around us. The photo-sharing app launched its Stories feature in August 2016. The result has been surprising as for the other features of Instagram.

The Stories feature enables users to post pictures, videos, or even text that disappears after 24 hours. Instagram Stories are exciting and fun. You can make them as interactive and creative as you want. It provides your audience with good reasons to follow you and come back for more.

Here is how you can use Instagram Stories to build a brand awareness

1- Use Story Highlights

Did you know that you can make your Stories available to your followers even after the 24 hours? Just Add them to your Highlights and voila. Your Stories will be available on your profile in the Highlights section.

Instagram Highlights enable brands to curate multiple Stories so that their followers can watch them at their convenience; this will allow you to make your content evergreen.

How to Design Instagram Stories That Captivate your Followers

2- Use stickers, polls, and other interactive stories features

The poll feature on Instagram Stories can help you engage your followers better. It also lets you get to know them better as well as their preferences. This features can help you create content that resonates with your target audience. When you ask about their opinions, you will receive some significant data, and they’ll feel more valued and connected to your brand.

How to Design Instagram Stories That Captivate your Followers

3- Create User-Generated Content

An excellent way to use Stories to engage your audience is to leverage user-generated content (UGC). Encourage your audience to feature your products in their Stories and to tag your brand in them.

You can offer some inspiration so that users are motivated to share their experiences using your products. You could give them freebies or even an opportunity to be featured on your Instagram page.

User-generated content can save you a lot of time and energy. It allows you to promote your products without being too salesy or pushy. It also helps you build credibility and gain the trust of your target audience.

How to Design Instagram Stories That Captivate your Followers

4- cooperate Influencers

Influencer marketing is excellent for promoting your products and is common on most social media platforms.

You can use Stories for influencer marketing in two ways:

  1. You can share product pictures or videos with your influencers and ask them to use them in their next Stories.
  2. You can ask influencers to create their own Story that features your brand.

5- Share Personal Stories

People have an intrinsic curiosity about the way things work. To tap into that curiosity, you can share stories about your brand or products, customer experiences, the process of production, or even your agents. impressing your viewers with behind-the-scenes Stories which help you humanize your business and connect with your audiences on a deeper level.

How to Design Instagram Stories That Captivate your Followers

Conclusion

Instagram Stories are here to stay. If you aren’t using them yet, you are definitely missing out on a lot.

Have you made Stories a part of your Instagram marketing strategy yet? Let us know your experiences in the comments below.

0

Instagram Tutorial

If there is any business that seems to work like the good old days, it’s the local barbershop. There are nostalgia and culture that goes with barbershops. A kind of male retreat and social scene that made some barbershops a local place to gather.

This lent itself remarkably to marketing.  Men just knew where to go to get a haircut.  Joe, Tom, or (of course) Floyd were the best – and usually only – barbers in town.

6 Excellent Instagram Marketing tips for Barbershops

Times have changed. Today there is a much broader range of potential customers, many as interested in working with a hairstylist as an old-school barber. To reach more audience and compete against both local and chain salons or barbershops, you need better marketing strategies than just the yellow pages and word of mouth.

Here are six ideas to help you market your barbershop in 2019. Follow these tips to fill your chairs with new customers and keep them full with loyal clients. This is where Instagram comes in as one of the most effective and powerful tools to get new customers and engage with the existing ones. Instagram is very important since it’s such a visual medium, adjusting itself perfectly to the craft. Also, Instagram has two times more engagement than any other social media platform which makes it an ideal place to engage with your audience.

Here are six excellent Instagram marketing (that actually work) that can help you milk the popular platform for all it’s worth:

1- Highlight your work!

Instagram allows you to create permanent collections of your Instagram stories that will show on the top of your Instagram feed. Use this feature to organize every aspect of your business like products you use, barbers in your shop, most popular services and running promotions. It is likely that new customers will be comparison shopping. So list your prices, and make sure it’s clear from you feed the level of service you are providing.

6 Excellent Instagram Marketing tips for Barbershops

Instagram allows you to create permanent collections of your Instagram stories that will show on the top of your Instagram feed. Use this feature to organize every aspect of your business like products you use, barbers in your shop, most popular services and running promotions. It is likely that new customers will be comparison shopping. So list your prices, and make sure it’s clear from you feed the level of service you are providing.

2- Create a perfect gallery of haircuts and styles

Haircuts are visual, and your Instagram profile should reflect this. Think of your Instagram as a visual gate to your shop. While designing your Instagram feed, strongly consider what potential customers want to see. Share pictures of recent haircuts, fashionable hairstyles, and your shop. This is where your customers will spend most of their time on, so you need it to be enticing and visually appealing.

6 Excellent Instagram Marketing tips for Barbershops

3- Create and extend your Branded-Hashtag

Create a branded hashtag that represents your barbershop and use it to brand all your posts on Instagram. Some services are better suited to the “selfie” culture of Instagram than styling hair. When you have customers proud of their new haircut, ask them to share a selfie on their Instagram profile and mention your barbershop with your unique hashtag as a branding tactic. It’s free, effective marketing that provides social proof and trust for your business.

4- Gain followers and engage with them

Whether it’s a picture, funny meme, contest, or just an essential update about your working hours or closing times, engage your followers consistently. Create a posting schedule as a piece of your strategy. With the new algorithm now engagement has more influence on what appears on your feed. So, be more engaging, if someone asks a question, make sure to respond quickly, and display the same kind of friendly attitude you would if he were sitting in your chair.

6 Excellent Instagram Marketing tips for Barbershops

5- Use Instagram Ads

Like many other platforms that offer online advertising, Instagram lets you target your ideal audience with pinpoint precision and charge you only when the person clicks on the ad. In 2018, the average cost per click for Instagram ads was around $0.7 for all age ranges. Instagram offers “store visits” with the intention of turning ad impressions into people that walk into your shop. Instagram is particularly suited for brand engagement, and it can be the perfect platform for promoting your barbershop.

6- Analyze your posts every week

Instagram provides some critical insights like impression, profile visits and audience demographics to all business accounts. You can use this feature to track which one of your posts get the most engagement and where your followers are coming from. You shouldn’t leave anything to chance. Make sure also to leverage this data and look for guides to understand your audience’s pain points and needs.

6 Excellent Instagram Marketing tips for Barbershops

The ultimate purpose of a barbershop is to develop a constituency of repeat customers, as well as new clients through customer referrals. Because of this, many neighborhood barbershops are a place where people socialize and enjoy each other’s company, which only lets you get more satisfied and loyal customers. In this digital age, social network platforms like Instagram offer a different avenue for barbershops to hang out and engage with their clients. Use Instagram to get found by a new audience, develop a positive reputation, and earn the loyalty of your best customers. When people look forward to coming in for a haircut, you will know you’re doing it right.

https://instazood.com

Barbers and stylists, how do you use Instagram for promoting your business?

Let us know in the comments below.

0

PREVIOUS POSTSPage 1 of 5NO NEW POSTS